SIFTON 100

Celebrate with us

BACKGROUND: Sifton Properties reached their 100th anniversary in 2023 and they needed help celebrating this milestone with the community and staff. Sifton has been building unique communities for people to live, work and play for a century. Each stage of life can be experienced with Sifton – renting, buying a home, retirement living and leasing spaces for business.

SOLUTION: A vibrant new brand for Sifton’s 100 Steps Forward event celebrates each of life’s four big property milestones (Renting, Home Ownership, Retirement and Leasing), telling stories of each using lively colours and photography throughout the campaign and visuals. The Fresh Finds Augmented Reality Experience App was developed as an experience for local hikers, encouraging the community to explore London’s Sifton Bog, learning about its unique geography, native plant species and the wildlife that inhabits the area.