DELIVERABLES
Branding
Visual Design
Editorial Design
Media Kit
Logo Development
TEAM
Sarah Ross Designs
Nicole Mannell Designs
CRACKYL MAGAZINE
A lifeline for firefighters
BACKGROUND: CRACKYL Magazine was created for firefighters who want greater control over their mental, physical, and emotional lives at work and at home. The goal is to mentor, educate, support, inspire and offer valuable and relevant advice to today’s firefighter, sharing a laugh or two along the way.
SOLUTION: This quarterly print publication and website display relevant content related to health, lifestyle, fitness, finance, relationships and stress. Each article comes to life with unique designs that help tell the story in an engaging way and visually break up content. With print issues published and distributed across North America, CRACKYL maintains its accessibility to all firefighters by being available in digital format globally – now with a reach of over 800,000.